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Client Hightop Health, LLC
Industry Mental Health · MSO Network
Engagement Web + SEO partner
Case № 089 · 2023 / 2024

Drove 450% keyword growth for Hightop Health's scratch mental-health MSO launch.

A new mental-health Management Services Organization with no website went from invisible to ranking page-one in competitive markets — 450% keyword ranking lift, 300% top-3 keyword growth, scalable platform built for the network.

Result +450% keyword rankings, +300% top-3 keyword positions, scalable centralized platform.
Approach Centralized, scalable WordPress platform + patient-intent SEO + local-service keyword targeting.
Services
Website Development SEO UX Strategy
Stack WordPress · Search Console
// hightop-health-llc.live
Keyword rankings
+450%
↗ verified
Top-3 keywords
+300%
↗ patient intent
Centralized site
#1
↗ scalable
Keyword rankings · launch curve
+450%
About the client

A rapidly expanding mental health Management Services Organization supporting reputable clinicians across multiple regional brands.

Hightop Health, LLC is a rapidly expanding mental health Management Services Organization (MSO) supporting a network of reputable clinicians. The group delivers patient-centered mental health treatments — psychotherapy, psychiatric medication management, Ketamine therapy.

Beyond its leading brand, Hightop manages respected regional providers including Georgia Psychiatry & Sleep, Psych Atlanta, and Roots Behavioral Health.

i The challenge

No website + multi-brand complexity + competitive market.

Hightop had no online presence at partnership start. Without a website, they were invisible — couldn't rank for vital terms like 'psychiatry appointments' or 'mental health therapy near me.'

Multi-brand complexity tempted separate websites, but that would split SEO authority. Messaging needed to speak to patients, not clinicians, in the highly competitive mental health space.

Pre-engagement baseline Month 0
Website
Brand strategy Fragmented
SEO 0
ii The solutions

Centralized scalable platform + patient-intent SEO.

We designed a centralized, scalable digital platform uniting Hightop's network under one core site. Modular design elements + brand consistency + calming aesthetic. SEO focused on local + high-intent service keywords. Plain-language, approachable yet authoritative content.

  1. Centralized platform
    Modular, scalable WordPress for the entire network.
  2. Patient-first content
    Plain-language SEO content for treatment seekers.
  3. Local service-keyword targeting
    Dominated non-branded keywords competitors held.
  4. Scalable site architecture
    Future-ready for service + brand expansion.
  5. Calming brand aesthetic
    Mental-health-appropriate visual treatment.
Services used
Website Development SEO UX Strategy

Strength in numbers.

Hightop moved from invisibility to page-one visibility in competitive markets — 450% keyword ranking lift, 300% top-3 keyword surge, ongoing local patient acquisition growth.

01 · Keyword rankings
450%
Overall keyword rankings increased 450%, giving Hightop wide visibility.
02 · Top-3 keywords
300%
Top 3 keyword rankings surged 300%, driving high-intent patient traffic.
03 · Scalable platform
#1
Built one scalable, centralized website creating a long-term system for SEO + patient acquisition.
↗ Headline result · +450% keyword rankings
Reporting cadence · monthly · patient-tied